Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active CampaignWhy You Cant Use More Than 3 Contian Operator In Active Campaign

To start building an automation in ActiveCampaign, begin with a “trigger.” There are a number of ways you can activate an automation, including: When a tag is included When a contact registers for a list When a contact submits a form E-commerce and on-site alternatives (available in the “Pro” plan) When the contact reaches a specific point in another automation.

From there, you can begin constructing the actions in your automation. Some actions that are offered in ActiveCampaign’s automations are: Send an email Alert an employee Wait conditions If/then conditionals Split traffic for testing Avoid to other parts of the automation Track goals (The contact can avoid to the goal’s place in the automation.) Start or end another automation, or end the existing automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact information Add and get rid of tags Add a note Lead scoring, SMS and site messages, and Facebook Customized Audience management are all “Pro” features – Why You Cant Use More Than 3 Contian Operator In Active Campaign.

Contrast with ConvertKit‘s Automations, which are more limited. On ConvertKit, you can trigger an automation when: The contact sends a type The contact makes a purchase A tag is added to the contact A custom-made field is updated with a specific value From there, you can create Conditions, to examine whether the contact has a certain tag or custom field value.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

You can likewise create Events, which are a bit like ActiveCampaign’s Goals, but without the reporting. You can track an Event when: A tag is added or removed The contact buys A date happens A custom-made field is updated with a particular worth You do not develop e-mails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign comparison. The primary way I develop my list is through an email course. ActiveCampaign makes it simple for me to build my e-mail course precisely how I want to build it. Many online marketers construct really simple email sequences for their “email courses.” A contact register, and after that that contact instantly begins getting lessons.

It was simple to develop with ActiveCampaign, however impossible when I was with MailChimp. I don’t do that approach. My e-mail course is manually synced with this countdown timer on my website. You have to sign up by Friday night, and a new course begins each Monday early morning. When I first attempted this approach, I was on MailChimp.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Here’s the automation I utilize to invite brand-new students to my Design Pitfalls course. There’s a few things going on here: The automation sends all contacts a “welcome e-mail (Why You Cant Use More Than 3 Contian Operator In Active Campaign).” The automation verifies that it’s not Friday. If it’s not Friday, the automation waits up until it is Friday. At 11am, it sends out a “pump up” e-mail to get the trainees all set for next week’s course, and encourage them to share it with pals.

The contact will begin getting lessons the following Monday early morning. If it is Friday and after 7pm, the contact missed registration for next week’s class. They’ll get the pump up email the following Friday morning, and lessons the Monday after that. It was impossible for me to automate this with MailChimp.

When I run a webinar, I don’t want to send the exact same e-mail to everyone on my list. I desire to send them the appropriate email for their level of engagement – Why You Cant Use More Than 3 Contian Operator In Active Campaign. Why You Cant Use More Than 3 Contian Operator In Active Campaign. Here’s the automation I use to promote an evergreen webinar: First it validates that they haven’t currently purchased the product I pitch in the webinar.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Then it sends out a series of e-mails to get them thinking about the webinar, and to motivate them to register. If they register, they immediately hit the “Objective” toward the end of the webinar, and the automation ends. If they do not register, they get included to an automation promoting a rebroadcast of the webinar. Why You Cant Use More Than 3 Contian Operator In Active Campaign.

This enables me to tailor my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam integration panel: I can include tags based upon whether the contact registered, attended, missed, or based upon how long they remained in the webinar. These tags can then trigger automations within ActiveCampaign.

It costs me money, and it makes it most likely that my e-mails go to spam or Gmail’s promotions tab. Individuals who don’t open my e-mails make it harder for other emails to get to the people who actually desire them! The “Pro” plan of ActiveCampaign has actually lead scoring built in.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Here’s an automation I got from ActiveCampaign’s library of automations, which I use to tell which contacts aren’t engaging with my emails. When a contact subscribes, this automation adds a “0 days” tag. As time passes, it adds brand-new tags for 7 days, 1 month, 60 days, etc Each time they open an e-mail, a separate automation eliminates them from this automation, removes all of those tags, and begins this automation over again.

This automation can be overwhelming initially, and this is one of those cases where I want ActiveCampaign had a more out-of-the-box solution. But, since you can do anything with ActiveCampaign, sometimes you need to build things from scratch. ActiveCampaign has an alternative to delete non-active customers, which I don’t suggest.

Some subscribers do not have actually tracking switched on, so their opens aren’t taped. Others still wish to be subscribed however have been busy. Here’s my reactivation sequence: I send one e-mail asking if they still wish to be subscribed, and briefly explaining why I keep my email list tidy. In one week, I send them another e-mail (if they currently clicked on the verification link in the previous e-mail, they have actually already been gotten rid of from the automation utilizing a different automation) – Why You Cant Use More Than 3 Contian Operator In Active Campaign.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active CampaignWhy You Cant Use More Than 3 Contian Operator In Active Campaign

The automation then unsubscribes them. My emails also have a link to a kind where they can enter their e-mail address to let me know that they do not have tracking allowed. This form adds a tag that I utilize to filter those contacts out. Why You Cant Use More Than 3 Contian Operator In Active Campaign. I utilized to add this tag when they clicked on a link, however when individuals do not have tracking on, it makes those links not work so reliably! I just send a simple “do you still want my e-mails?” verification.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active CampaignWhy You Cant Use More Than 3 Contian Operator In Active Campaign

To start building an automation in ActiveCampaign, start with a “trigger.” There are a variety of ways you can activate an automation, consisting of: When a tag is added When a contact signs up for a list When a contact submits a type E-commerce and on-site alternatives (available in the “Pro” strategy) When the contact reaches a particular point in another automation.

From there, you can begin constructing the actions in your automation. Some actions that are available in ActiveCampaign’s automations are: Send an email Inform a group member Wait conditions If/then conditionals Split traffic for testing Avoid to other parts of the automation Track objectives (The contact can avoid to the goal’s place in the automation.) Start or end another automation, or end the current automation Post a webhook Subscribe or unsubscribe the contact to/from lists Update contact information Add and remove tags Include a note Lead scoring, SMS and site messages, and Facebook Customized Audience management are all “Pro” functions – Why You Cant Use More Than 3 Contian Operator In Active Campaign.

Contrast with ConvertKit‘s Automations, which are more minimal. On ConvertKit, you can trigger an automation when: The contact sends a form The contact buys A tag is included to the contact A custom-made field is upgraded with a certain worth From there, you can produce Conditions, to check whether the contact has a certain tag or custom-made field value.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

You can also produce Events, which are a bit like ActiveCampaign’s Goals, however without the reporting. You can track an Occasion when: A tag is added or eliminated The contact buys A date occurs A customized field is updated with a particular value You don’t develop e-mails in ConvertKit’s Automations.

For more on how ActiveCampaign compares to ConvertKit, read my ConvertKit vs ActiveCampaign comparison. The primary method I build my list is through an e-mail course. ActiveCampaign makes it easy for me to construct my email course exactly how I wish to construct it. Numerous online marketers build extremely easy e-mail sequences for their “email courses.” A contact indications up, and after that that contact immediately starts getting lessons.

It was simple to build with ActiveCampaign, however difficult when I was with MailChimp. I don’t do that method. My email course is by hand synced with this countdown timer on my site. You need to register by Friday night, and a new course starts each Monday early morning. When I first attempted this methodology, I was on MailChimp.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Here’s the automation I utilize to invite brand-new students to my Style Pitfalls course. There’s a few things going on here: The automation sends all contacts a “welcome email (Why You Cant Use More Than 3 Contian Operator In Active Campaign).” The automation validates that it’s not Friday. If it’s not Friday, the automation waits up until it is Friday. At 11am, it sends out a “pump up” email to get the students prepared for next week’s course, and encourage them to share it with buddies.

The contact will start getting lessons the following Monday early morning. If it is Friday and after 7pm, the contact missed out on registration for next week’s class. They’ll get the pump up email the following Friday morning, and lessons the Monday after that. It was difficult for me to automate this with MailChimp.

When I run a webinar, I don’t wish to send the exact same e-mail to every person on my list. I desire to send them the appropriate email for their level of engagement – Why You Cant Use More Than 3 Contian Operator In Active Campaign. Why You Cant Use More Than 3 Contian Operator In Active Campaign. Here’s the automation I utilize to promote an evergreen webinar: First it verifies that they haven’t currently purchased the product I pitch in the webinar.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Then it sends a series of emails to get them thinking about the webinar, and to motivate them to sign up. If they sign up, they immediately hit the “Objective” towards completion of the webinar, and the automation ends. If they do not sign up, they get included to an automation promoting a rebroadcast of the webinar. Why You Cant Use More Than 3 Contian Operator In Active Campaign.

This allows me to personalize my messaging, in other automations, based upon the contact’s engagement with the webinar. Here’s the WebinarJam integration panel: I can add tags based upon whether the contact registered, went to, missed, or based upon the length of time they remained in the webinar. These tags can then trigger automations within ActiveCampaign.

It costs me money, and it makes it more most likely that my e-mails go to spam or Gmail’s promotions tab. People who don’t open my emails make it harder for other emails to get to the individuals who truly want them! The “Pro” strategy of ActiveCampaign has lead scoring constructed in.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Here’s an automation I obtained from ActiveCampaign’s library of automations, which I use to tell which contacts aren’t engaging with my e-mails. When a contact subscribes, this automation includes a “0 days” tag. As time passes, it adds brand-new tags for 7 days, one month, 60 days, etc Each time they open an email, a different automation eliminates them from this automation, eliminates all of those tags, and starts this automation over again.

This automation can be frustrating initially, and this is among those cases where I wish ActiveCampaign had a more out-of-the-box solution. But, since you can do anything with ActiveCampaign, sometimes you need to build things from scratch. ActiveCampaign has an option to delete inactive customers, which I don’t advise.

Some customers don’t have tracking turned on, so their opens aren’t taped. Others still wish to be subscribed however have been hectic. Here’s my reactivation series: I send out one e-mail asking if they still wish to be subscribed, and briefly explaining why I keep my email list tidy. In one week, I send them another email (if they currently clicked the verification link in the previous email, they have actually already been gotten rid of from the automation using a different automation) – Why You Cant Use More Than 3 Contian Operator In Active Campaign.

Why You Cant Use More Than 3 Contian Operator In Active Campaign

Why You Cant Use More Than 3 Contian Operator In Active CampaignWhy You Cant Use More Than 3 Contian Operator In Active Campaign

The automation then unsubscribes them. My e-mails also have a link to a type where they can enter their email address to let me know that they don’t have tracking enabled. This type includes a tag that I utilize to filter those contacts out. Why You Cant Use More Than 3 Contian Operator In Active Campaign. I utilized to include this tag when they clicked on a link, but when individuals don’t have tracking on, it makes those links not work so reliably! I just send out a basic “do you still desire my emails?” verification.